Prof. Dr. Mike Peters

management-center-innsbruck1

SME & Tourism, University of Innsbruck

Type of tourism research activities

- Small hospitality businesses
- Family hospitality businesses
- Growth problems and hurdles of hospitality firms.
- Coporate social responsibility in hospitality and tourism
- Experience creation in tourism
- Innovation and Product Development in Hospitality and Tourism
- Climate Change awareness of Customers and Owner-managers

Other research activities

- Entrepreneurship and small business management behaviour
- Family business management

Contact person

Mike Peters
Margit Salchner (secretary)

Department of Strategic Management, Marketing and Tourism
University of Innsbruck
Universitätsstrasse 15
A-6020 Innsbruck
T 0043 512 507 9560
F 0043 512 507 2845
mike.peters@uibk.ac.at

http://www.uibk.ac.at/smt/kmu-tourismus/

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