Mike Peters
University of Innsbruck
Department of strategic Management, Marketing and Tourism
Type of tourism research activities
- Small hospitality businesses
- Family hospitality businesses
- Growth problems and hurdles of hospitality firms.
- Coporate social responsibility in hospitality and tourism
- Experience creation in tourism
- Innovation and Product Development in Hospitality and Tourism
- Climate Change awareness of Customers and Owner-managers
Other research activities
- Entrepreneurship and small business management behaviour
- Family business management
Contact person
Mike Peters
Reintraud Eller (secretary)Department of Strategic Management, Marketing and Tourism
University of Innsbruck
Universitätsstrasse 15
A-6020 Innsbruck
T 0043 512 507 7081
F 0043 512 507 2845
mike.peters@uibk.ac.at
www.uibk.ac.at/smt/tourism
