ECONSTAT

Strategies for the Travel Industry

Type of tourism research activities

ECONSTAT is a research-based consulting company, founded in 1981, based in Bologna (Italy) and specialised in the field of travel, tourism and leisure.

The goal of the company is to help operators active in the sectors of travel, tourism and leisure, defining their strategies and achieving their goals in the most efficient way.

Its main clients are Destinations (marketing/management organizations) and Private operators (single and consortia).

The company’s activity is organized in the following areas:

• MARKET&MARKETING STRATEGIES includes:
  Competitive Assessment; Positioning, Portfolio Commercialization strategies; Tourism development plans for countries, regions, areas, cities

• OPERATIONAL MARKETING includes:
  Technical assistance and coordination of operational marketing programmes and initiatives addressed to final consumers, media, trade

• MARKET RESEARCH AND TOURISM MONITOR includes:
  Ongoing tourism monitors for destinations and specific tourism products (i.e. sport tourism); market research on demand and supply (trends, perception, needs); market profiling and segmentation; design of development scenarios

• FEASIBILITY AND MASTER PLANNING includes:
  Identification of the requirements; Project development; Impact analysis; Economics and financial feasibility study for tourist venues (hotels, congress, spa/wellness, sport)

• COMPETITIVE DEVELOPMENT OF THE SUPPLY SYSTEM includes:
  Technical assistance for reinforcing the local supply chain; Quality programmes; Benchmarking projects; Reinforcement of public-private partnership at local level; Creation of new products and offers.

Contact person

Mr. Stefano Dall’Aglio
Managing Director

ECONSTAT
Strategies for the Travel Industry
Via Irnerio 22
40126 Bologna, Italy
T 0039 (0)51 264941
F 0039 (0)51 224830
mail@econstat.it
www.econstat.it

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